Nwabufor John
Web Developer and Digital Marketing Expert
Website - Udemezue.pages.dev
Objective: The goal was to drive significant traffic to the Tchelete.com personal finance and affiliate blog, which had been stagnant for a long time.
1. SEO (Search Engine Optimization)
Tchelete.com's organic traffic was stagnant, and its website wasn’t ranking for important industry keywords. The goal was to increase organic search visibility, drive traffic, and improve search engine rankings.
Strategy:
- Comprehensive Keyword Research: Identified high-intent keywords relevant to XYZ's products using tools like SEMrush and Google Keyword Planner. Focus was placed on long-tail keywords for higher conversion rates.
- On-Page SEO Optimization: Optimized meta titles, descriptions, headers, and product page content based on targeted keywords. Improved internal linking structure and implemented schema markup for product pages.
- Technical SEO Fixes: Addressed issues like page load speed, mobile optimisation, and broken links, and implemented an XML sitemap and robots.txt.
- Content Marketing: Created high-quality, product-related blog content and guides to attract potential customers. Each blog post was optimized for SEO, targeting specific customer pain points.
Results:
- 100% Increase in Organic Traffic: Within 6 months, organic traffic grew by 40%, ranking key product pages on the first page for competitive keywords.
- 20% Boost in Conversions from Organic Traffic: Due to targeting high-intent long-tail keywords, conversions from organic search increased significantly.
Case Study #2 Internet Billionaires Medium Publication.
Before: